AMIRA offers an extensive portfolio of brands that have been carefully developed to appeal to local markets around the world. Customer tastes and expectations have been finely segmented to deliver authentic flavors that go well with a variety of popular cuisines. Consumer palettes across the market segments have been well researched and adapted to suit the requirements of various trade channels. AMIRA has expanded its product line into snacks, Ready-to-eat and organic food products.

All of AMIRA’s branded rice products are made with rice that is grown in the areas of India that area specially dedicated to basmati rice production. The rice is aged for up to a year before being processed, then prepared at a state-of-the-art treatment plant that preserves all its purity in perfect hygiene.

AMIRA has expanded its portfolio to include brands of oils, dairy products, snacks, and ready-to-eat meals.

Amira’s premium basmati rice

Consists of the finest grains of aromatic Basmati.

• Aged for a minimum of 12 months

• At least doubles in size when cooked

• Rich taste and fragrant aroma.

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AMIRA offers an extensive portfolio of brands that have been carefully developed to appeal to local markets around the world. Customer tastes and expectations have been finely segmented to deliver authentic flavors that go well with a variety of popular cuisines. Consumer palettes across the market segments have been well researched and adapted to suit the requirements of various trade channels. AMIRA has expanded its product line into snacks, Ready-to-eat and organic food products.

All of AMIRA’s branded rice products are made with rice that is grown in the areas of India that area specially dedicated to basmati rice production. The rice is aged for up to a year before being processed, then prepared at a state-of-the-art treatment plant that preserves all its purity in perfect hygiene.

AMIRA has expanded its portfolio to include brands of oils, dairy products, snacks, and ready-to-eat meals.


Value basmati rice:

Consists of different types of high-quality rice such as a mix of Basmati rice varieties or a mix of broken rice. Value alternative commonly used as an “everyday” Basmati and by restaurant or catering companies.

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AMIRA offers an extensive portfolio of brands that have been carefully developed to appeal to local markets around the world. Customer tastes and expectations have been finely segmented to deliver authentic flavors that go well with a variety of popular cuisines. Consumer palettes across the market segments have been well researched and adapted to suit the requirements of various trade channels. AMIRA has expanded its product line into snacks, Ready-to-eat and organic food products.

All of AMIRA’s branded rice products are made with rice that is grown in the areas of India that area specially dedicated to basmati rice production. The rice is aged for up to a year before being processed, then prepared at a state-of-the-art treatment plant that preserves all its purity in perfect hygiene.

AMIRA has expanded its portfolio to include brands of oils, dairy products, snacks, and ready-to-eat meals.

Other speciality rice and value-added meals:

Thai Jasmine rice is sourced from Thailand and has a fragrant aroma and chewy texture.

• Sharbati Aromatic Long Grain Rice is an everyday rice for daily consumption and is often purchased by foodservice customers

• AMIRA Kheer Rice is formulated for rice pudding

• AMIRA Khichdi Rice is formulated for Indian and South Asian comfort food and is also used as infant and toddler food.

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AMIRA offers an extensive portfolio of brands that have been carefully developed to appeal to local markets around the world. Customer tastes and expectations have been finely segmented to deliver authentic flavors that go well with a variety of popular cuisines. Consumer palettes across the market segments have been well researched and adapted to suit the requirements of various trade channels. AMIRA has expanded its product line into snacks, Ready-to-eat and organic food products.

All of AMIRA’s branded rice products are made with rice that is grown in the areas of India that area specially dedicated to basmati rice production. The rice is aged for up to a year before being processed, then prepared at a state-of-the-art treatment plant that preserves all its purity in perfect hygiene.

AMIRA has expanded its portfolio to include brands of oils, dairy products, snacks, and ready-to-eat meals.

Snacks :

Include a range of Indian favorites like Aloo Bhujia ( a popular crispy snack prepared using besan (gram flour) and spices) or Navratan mix (lentils, peanuts, puffed rice and sun dried potato chips).

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AMIRA offers an extensive portfolio of brands that have been carefully developed to appeal to local markets around the world. Customer tastes and expectations have been finely segmented to deliver authentic flavors that go well with a variety of popular cuisines. Consumer palettes across the market segments have been well researched and adapted to suit the requirements of various trade channels. AMIRA has expanded its product line into snacks, Ready-to-eat and organic food products.

All of AMIRA’s branded rice products are made with rice that is grown in the areas of India that area specially dedicated to basmati rice production. The rice is aged for up to a year before being processed, then prepared at a state-of-the-art treatment plant that preserves all its purity in perfect hygiene.

AMIRA has expanded its portfolio to include brands of oils, dairy products, snacks, and ready-to-eat meals.

Oil: Oils used in food preparation

• Shortening and margarine can be customized and packaged to customer specifications.

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