AMIRA’S Organic Journey

Ever since its inception in 1915, AMIRA has taken only the finest and purest food products from India and has introduced them to multiple countries across the world.

Our primary focus is to connect, communicate and explore various avenues that will lead to a healthier and more organic life.

AMIRA Thinks Organic

AMIRA has now ventured into the Global Organic Foods business in a big way and intends to export organic foods to the key global markets. We at AMIRA

  • Are responsible and concerned about growing global environmentalchallenges
  • Are supporting farmers in carrying out environment friendly and sustainableagricultural practices to ensure that they get remunerative prices and marketing support for their crop produce
  • Understand and are geared up for the growing global consumers’ preference for safer and healthier organic food
  • Are investing in backward integration for futuristic agri-business opportunities
  • Are committed to establishing a trusted, premium brand in the global organic food market

The AMIRA Mission

  • At AMIRA, we believe in ‘Passion for Purity’, which is purity in its most natural form with no adulteration. We believe in:
  • Traceability from farm to fork
  • Responsibility towards consumers, farmers and the Mother Earth
  • Provision of authentic Organic food farmed from the best-suited and richest agricultural land of India

AMIRA Organic Farming

AMIRA Organic Farming Projects are located in ‘The Terai Regions’ of India. Here, the divine waters of the holy Ganga and Yamuna nurture the land, making the area world famous for the production of high quality, traditional basmati rice.

Today, the AMIRA group is associated with over 5200 Organic farmers, who cultivate an area of about 7850 hectares. AMIRA has long-term contracts with farmers to ensure:

  • Provision of the best quality seeds and bio-inputs to them
  • Provision of practice packages, technical guidance, marketing linkage and platforms for various Organic crops
  • Their training that gives them access to the best organic and sustainable methods of farming

AMIRA ORGANIC PRODUCT RANGE

Organic Basmati Rice

Only grown in the mystic Himalayan Regions of India and enriched by snow fed rivers, Basmati is, without a shadow of a doubt, the king of rice. Its long, slender shape and unmatched fragrance are a reflection of the age-old civilization that cultivates it. The range includes –

  • Traditional Basmati Rice
  • Traditional Brown Basmati Rice

Organic Speciality Rice:

  • Red Rice
  • Sona Masoori Rice

Organic Gourmet Ready Meals

  • Basmati Rice with Kidney Beans
  • Quinoa Biryani
  • Brown Basmati, Red Rice & Amaranth Medley
  • Tomato & Herbs Basmati Rice
  • Lentil Rice
  • Amaranth Biryani

Health Benefits of our Organic Rice range:

  • Good source of fiber, protein & iron
  • Abundant in antioxidants
  • Rich source of trace minerals
  • Rich source of vitamin B, minerals & protein
  • Rich in protein, fiber & omega-3 fatty acids

Organic Ready to Cook Rice Blend

A vitality focused rice & lentil blend which is not only filling and delicious but also very comforting.This combination is very popular in India as Khichdi.

Health Benefits:

  • Good source of carbohydrates and proteins
  • Detoxifies the body
  • Rich in soluble fiber
  • Good source of flavones, an antioxidant
  • Reduces blood cholesterol

Organic Lentils, Beans & Legumes

Some of the first crops cultivated by humans were pulses. Today, Indians consume pulsesas whole or as split seeds. The range includes –

  • Mung Beans
  • Chick Peas
  • Kidney Beans
  • Brown Lentils
  • Red Lentils
  • Tur

Health Benefits:

  • Rich in soluble fiber
  • Good source of flavones, an antioxidant
  • Reduce blood cholesterol
  • High in fiber content that helps to reduce weight
  • Are rich in manganese

Organic Spices & Condiments

India has always been considered as the ‘Spice Bowl of the World’. Indian cuisine is distinguished by its sophisticated use of spices and herbs and the influence of the long-standing and widespread practice of vegetarianism. The range includes

  • Black Pepper
  • Red Chilli
  • Turmeric
  • Cumin
  • Coriander
  • Star Anise
  • Clove

Health Benefits:

  • Good source of vitamin C
  • Strong anti-oxidative & anti-inflammatory properties
  • Rich in essential minerals which help in improved metabolism
  • Stimulate the insulin secretion, thereby controlling the blood sugar